Supari Studios and Krafton India to unveil BGMI Sketches - The BoomBamBois Squad

Supari Studios from Kulfi Collective, has joined forces with Krafton India, makers of battle royale game, BGMI, to unveil a new series on YouTube: BGMI Sketches - The BoomBamBois Squad. This four-part narrative, delivered through the lens of the BoomBamBois Squad (a group of friends and a solid squad), offers a portrayal of the gaming experiences within Battlegrounds Mobile India (BGMI) and aims to capture the essence of emotions and journeys within the Indian gaming community.

Featuring content creators Saurabh Ghadge, Harsh Rane, Vineeth Srinivasan, and Sufiyan Junaid in hyper-real avatars, the series presents BGMI-focused sketches aimed to resonate with gamers across T1 to T3 cities. From the triumphs to the frustrations and camaraderie, the sketches are inspired by the real life experiences of gamers across India. They delve into their psyche, exploring the spectrum of emotions and celebrating their stories.

Prateek Kole, Senior Manager, Marketing, Krafton India, said, "Listening to our fans has always helped us craft content that truly mirrors their emotions. We’re committed to building a library of content that our community can engage with. The  BoomBamBois Squad really is a window into every BGMI player's world, spotlighting diverse stories, and experiences that resonate within this universe. Supari Studios demonstrated an exceptional understanding of our audience for this project. Their ability to infuse storytelling with cultural authenticity resonated deeply with our vision for BGMI's community engagement."

Mrinal Chawla, Account Director, Supari Studios, added, "Gaming isn't just an activity anymore; it's a vibrant cultural force that permeates the lives of millions in our country. To build out a content multiverse for a game as popular as BGMI, it was important for us to fully immerse ourselves into this world. Our team and the good folks at KRAFTON, Inc. spent many, many weeks researching and playing the game to uncover key angles and relatable experiences to highlight. With The BoomBamBois Squad, we aimed to intricately weave these moments like hunting for the perfect squad member and perfecting voice commands that go beyond mere gameplay and actually resonate with players.”