Bingo! Tedhe Medhe honors Bengali rock music with ‘Rockanjali’ song

New Delhi: This Durga Puja, Bingo! Tedhe Medhe aims to pay a heartfelt tribute to 50 years of Bengali rock music. The brand released the ‘Rockanjali’ song, composed and performed by renowned Bengali rock musicians: Siddhartha Sankar Roy (Siddhu) and Avijit Burman (Pota) from Cactus, Gaurab Chatterjee (Gabu) from Lakkhichara, and Anindya Chatterjee from Chandrabindoo. 

Bingo! Tedhe Medhe also launched the ‘Rockanjali’ contest, offering a platform for young, talented musicians to showcase their skills and pay homage to the legacy of Bengali rock during Durga Puja. 

The contest received entries from over 120 students across colleges in Kolkata, all competing fiercely for a chance to be among the top 15 bands. These finalists will take the stage at some of the city's most iconic Durga Puja pandals during the festival. 

Speaking about the theme song, Suresh Chand, VP and Head of Marketing, Snacks, Noodles and Pasta, ITC Foods, said, “With Rockanjali, Bingo! Tedhe Medhe wanted to create something truly special for this Durga Puja. Our song honours the rich legacy of Bengali rock music while giving young, emerging talent a platform to shine. Through the Rockanjali Pujo Tour and contest, Bingo! Tedhe Medhe is excited to connect with the youth and foster the next generation of rockstars during one of Kolkata’s most iconic festivals.”

Singer and composer Anindya Chatterjee from Chandrabindoo commented, “Bengali rock has always been about expressing the deepest emotions of our people—our struggles, our joy, our friendships. The Rockanjali song, created in collaboration with Bingo! Tedhe Medhe, is a tribute to the spirit of Bengali rock and to the fans who have kept it alive for 50 years. It’s an honour to be part of this project with so many iconic voices.”