Coca-Cola’s Foodmarks takes tour of ‘Paradise’ quite literally

Delhi: Coca-Cola India unveiled its second Coca-Cola Foodmarks in India’s city of Nawabs - Hyderabad. This launch is followed by the inaugural Foodmarks at Delhi’s restaurant, Embassy spotlighting Coca-Cola’s global campaign – “A Recipe for Magic.” 

‘Coca-Cola Foodmarks’ aims to celebrate global food landmarks. This time, the campaign focuses on Hyderabad's Paradise Biryani, a landmark with a rich cultural heritage.

Kaushik Prasad, Senior Director, Marketing for Coca-Cola category at The Coca-Cola Company's India and Southwest Asia Operating Unit, said, “Coca-Cola Foodmarks captures the true essence of Coke, it is the magic of creating shared moments, cultural richness, and culinary excellence. We are excited to add another timeless restaurant to Foodmarks that not only offers Paradise’s legendary cuisine but symbolizes Coca-Cola’s legacy of creating cherished memories.”