Himalaya BabyCare spotlights initiatives for Breastfeeding week

Delhi: Himalaya BabyCare, a part of Himalaya Wellness Company, has released a film on the occasion of Breastfeeding Week. 

This film aims to highlight the brand’s initiatives to support the mother in her new journey. 

https://www.youtube.com/watch?v=imk7PnmYOSM

Speaking on the latest film Sunitha Natarajan, Director - Digital Strategy, Social Panga, said, "As we commemorate Breastfeeding Week, it's vital to acknowledge the power of collective support in empowering mothers to make informed decisions about their health and their baby's well-being. Effective communication plays a pivotal role in raising awareness about the importance of breastfeeding and addressing the challenges mothers face. Through collaboration, we can foster a supportive environment that emboldens mothers to breastfeed with confidence. We are thrilled to have joined forces with the Himalaya BabyCare team to amplify awareness around Breastfeeding Week and promote a culture of support for nursing mothers."

Himanshu Arora, Co-Founder of Social Panga, said, “We are glad to be part of Himalaya BabyCare’s initiative for breastfeeding women. Himalaya BabyCare has always been the leader when it comes to mothers and babies and helping them create a larger digital presence has been exciting. Women still feel judged and uncomfortable when it comes to breastfeeding in public and with this film we want to showcase the support provided by Himalaya BabyCare on the 265 feeding pods planted across India.”