Katrina Kaif and Huda Kattan talk makeup, entrepreneurship, beauty trends in unique collab

New Delhi: Katrina Kaif, founder of Kay Beauty, and Huda Kattan, founder of Huda Beauty, had an extraordinary sit-down talk about makeup, entrepreneurship, and the diversity of the beauty industry.

Dressed in Barbenheimer-coded outfits with Kaif in pink and Kuttan in grey, the two entrepreneurs of Kay Beauty and Huda Beauty presented their very different views on individualism, product development, and the opportunities and difficulties connected to growing a beauty enterprise.

From talking about her induction into the love for makeup through Kaif’s modelling career to exchanging lipsticks and foundations with each other, this surprising collaboration posted on Kay Beauty’s channel had fans cheering and rooting for more such ‘multiverse’ collaborations. 

A few fans noted this collaboration as Kaif’s strategy to enter into the international market and begin conversations around her beauty brand on a global scale. 

Kattan began to use the Huda Beauty Company in 2013 and it caught on so fast that it mushroomed into a worldwide beauty brand. Kaif, in association with Nykaa, made the debut of Kay Beauty in 2019, which recently raked up a gross margin value of Rs 1.5bn.