Delhi: Star Sports has collaborated with YouTuber and content creator, CarryMinati aka Ajey Nagar. The 24-year-old Delhi-based creator has been signed as the new face of ‘Cheeky Singles’, Star Sports’ special weekly show that aims to capture the fun side of the sport.
The first episode airs on March 21, 9:30 pm, on the Star Sports Network.
Expressing enthusiasm about the collaboration, CarryMinati stated, “Cricket is a religion in India, and cricketers are worshipped. I got super excited when my business partner Deepak Char got me this opportunity to align creative forces with Star Sports for my first-ever cricket-led association. IPL is not just a cricket tournament; it’s a massive festival that brings the whole country and different nationalities together. I’m excited to add my twist to the show, making it more entertaining and engaging for the younger audiences and cricket fans alike.”
With the IPL as a backdrop, ‘Cheeky Singles’ will feature CarryMinati encapsulating the highlights from the week in his style. The show is being written by Vishal Dayama, who has worked with CarryMinati on some of his previous YouTube sketches. The show, which will air once a week on the Star Sports Network throughout the IPL 2024 season, will also cover trending topics, satirical takes on moments from the week.
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