Delhi:
Yuvaa, a GenZ-driven media organisation, introduced India’s first chat show on positive masculinity called Be A Man, Yaar.
In association with The Man Company, a male grooming brand, Yuvaa has launched season two of ‘Be A Man, Yaar’, and this time, it is all about the ‘humanity’ behind masculinity.
To celebrate men from different fields and backgrounds, the second season of ‘Be A Man, Yaar’ will witness Media Entrepreneur and Co-Founder of Yuvaa, Nikhil Taneja engaging in candid, honest, authentic conversations about what it means to be a boy, a man, and a human with Javed Akhtar, Kartik Aaryan, Bhuvan Bam, Manish Malhotra, Rohan Bopanna, Dr Vikas Divyakirti, Gajraj Rao, Boman Irani, Imran Khan, Ankush Bahuguna, Viraj Ghelani, Aryan Pasha and Prateek Kuhad.
The trailer of the show launched on Yuvaa’s YouTube channel and from July 10, the show aims to delve deeper into the conversations around mental health, loneliness, male friendships, therapy, fatherhood, insecurities, and of course, healthy relationships with women.
‘Be A Man, Yaar’ aims to provide a platform for men to express their true selves, break free from societal stereotypes, and engage in meaningful dialogues that promote mental well-being and emotional health.
Expressing his thoughts behind bringing the second season of the show ‘Be A Man, Yaar’, Nikhil Taneja said, “Season 1 of Be A Man, Yaar! got an enormous amount of love for creating a safe space on the internet for men in the entertainment industry to have vulnerable and authentic conversations. In Season 2, we have more men, more laughs, more love, more hugs and a lot more vulnerability by iconic men from entertainment to sports to fashion to education. Our guests reflect the diversity of our country and the many ways in which men can learn and be human. I’m thrilled that The Man Company partnered with us on the mission to make masculinity more wholesome.”
Hitesh Dhingra, Founder and MD of The Man Company, also expressed excitement and said, “At The Man Company, we believe in empowering men to embrace their individuality and cultivate confidence inside and out through grooming and a constant dialogue that urges them to bring out the #GentlemanInYou. Our collaboration with ‘Be A Man, Yaar!’ aligns perfectly with our goal to redefine masculinity and inspire men to rise above stereotypes and lead with authenticity, compassion, and gentleness."
The extended unfiltered episodes will be available exclusively on Amazon Music.