Amazon miniTV deploys OOH to generate UGC around Yeh Meri Family S3

Delhi: Amazon miniTV, Amazon’s free video streaming service, recently released Yeh Meri Family S3. The service has invited viewers to become part of its extended family through a contest. 

Amazon miniTV has unveiled a fan engagement campaign, ‘Meri Family Watching Yeh Meri Family.' 

Audiences are invited to capture a moment of happiness and bonding by taking a selfie while watching TVF’s Yeh Meri Family S3. They can share their special family moment, featuring the series on their social handles tagging Amazon miniTV. The most creative and heartfelt entries will have the opportunity to have their family featured on a large billboard. 

Produced by The Viral Fever and powered by Mamaearth, the latest season features Hetal Gada, Anngad Raaj, Rajesh Kumar, and Juhi Parmar in pivotal roles.