Harun Robert invests in NOOE as Chief Community Officer

New Delhi: Collective Artists Network’s Big Bang Social (BBS) – the platform connecting influencers and brands, has announced a first-of-its-kind partnership between Harun Robert a.k.a Rob, an artist and NOOE, a design brand producing desk essentials, stationery and everyday carry products. 

Rob, an investor and newly appointed Chief Community Officer at NOOE, will spearhead the brand's community and content strategy over the next five years. 

Rob shared: "NOOE’s dedication to both quality and creativity really resonates with me. This isn’t just about creating content; it’s about being involved at a deeper level, helping shape the brand’s story and building a community that shares our love for thoughtful design. I'm looking forward to working with the team at NOOE and exploring how we can bring something special to people who value creativity as much as we do.”

Rob, the creator and host of the TV show is known for his innovative DIY projects and contagious enthusiasm. His design expertise and cross-generational appeal make him the perfect partner to fuel NOOE’s growth. 

NOOE was founded by Piyush Suri and Neetica Pande and is known for its Desk Collection. The brand is now available in over nine countries and retail outlets like Harrods in London.

Piyush Suri, Co-founder and CEO of NOOE added, "Having Rob join us feels like the perfect match. His vision, combined with his passion for art and design, aligns seamlessly with what we stand for at NOOE. We're excited about the potential of this partnership to elevate our brand and create a stronger, more personal connection with our customers."

Dhruv Chitgopekar, Co-founder of Collective Artists Network, commented, “Facilitating a collaboration like this, where a creator takes on such a meaningful marketing and community-building role, is exactly what we strive for at Big Bang Social. Rob’s partnership with NOOE is an exciting step in reimagining how creators and brands work together. We believe this collaboration will grow Rob’s engagement with his community and NOOE’s growth on all relevant brand metrics. This sets the stage for more cutting-edge collaborations that push growth for forward-thinking D2C brands.”