KlugKlug adds 40+ clients to its portfolio in one year of operations, unveils future plans

KlugKlug, the influencer marketing tech SaaS platform, has onboarded more than 40 clients from institutional agencies to e-commerce brands in a year.

The e-commerce brands include mid-sized direct brands to a long tail of small-scale brands, as well as agencies and D2C businesses from India, UAE, and parts of Europe and South East Asia, KlugKlug's client base is growing.

With an estimated 200 campaigns facilitated to date, KlugKlug aims to deliver tangible results in the influencer marketing space. It further said that through the utilisation of Klug data, its clients such as Group M have executed over 30 campaigns per day, contributing to a collective total of over 1,000 live campaigns utilising KlugKlug's insights and technology.

"Data-driven decision-making is the key to unlocking the full potential of influencer marketing. At KlugKlug, we are passionate about empowering brands with the insights they need to navigate this dynamic landscape. By eliminating the element of luck and embracing the power of data, we are revolutionising the influencer marketing industry, one campaign at a time. Together with our clients, we are shaping the future of brand collaboration, where success is no longer a matter of chance, but a strategic outcome driven by KlugKlug's unrivaled capabilities," said Kalyan Kumar, Co-Founder and CEO of KlugKlug.

KlugKlug's reach extends to the Middle East, where the company currently collaborates with four key clients. Additionally, KlugKlug is partnering with an agency looking to scale its influencer marketing efforts and a health and wellness platform that is in the early stages of a promising collaboration.

Looking ahead, KlugKlug has set its sights on achievements by 2025. The company's strategic plan revolves around adding value to influencer marketing across three major regions: South Asia, Southeast Asia, and the Middle East. KlugKlug aims to engage with every brand investing in influencer marketing, offering them a data-driven and objective approach that minimises uncertainty and maximises results.