Miraggio's Valentine's campaign features influencers promoting self-love through letters

Miraggio has announced a Valentine’s campaign.

The campaign aims to break free from conventional romance, inviting individuals to embark on a self-love journey. The campaign features influencers writing letters to their younger selves, pouring their emotions into video messages.

Miraggio's new film features: Ikisvon Jamang, Content Creator and Model; Sufi Motiwala, Fashion Enthusiast; Divya and Rupansi, Founders of Qua Clothing; Radhika Bhalla, Co-founder of The Word Magazine; and Anahita Dhondy, Chef and Author.

In the campaign, influencers speak to their younger selves with a mix of vulnerability and wisdom gained from life's experiences. Ikisvon champions self-love, emphasising the importance and universal love for oneself. Sufi advises a thoughtful exploration of personal style in an ode to authenticity. The founders of Qua Clothing; Divya and Rupansi, impart wisdom on self-trust, finding love, and unlocking inner strength. Radhika Bhalla extends a timeless invitation to pursue fabulousness, curiosity, and joy. Chef-author Anahita Dhondy adds flavour to self-advice, urging her younger self to embrace joy, loosen up, and savour life's moments.

Mohit Jain, Founder and CEO, Miraggio, said, “Dream, Believe, Achieve, is what I would say to my younger self. At Miraggio, we believe true love starts with oneself. With the Love Inside campaign, we want to spark conversations about self-acceptance. The influencers' honesty is a powerful reminder of the importance of self-love. We hope their stories resonate with everyone, everywhere."

 

 

 

 

 

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