Radico Khaitan's Magic Moments studio unveils new song ‘Har Lamha'

Radico Khaitan's Magic Moments Music studios has unveiled its latest offering, 'Har Lamha,' created by Meet Bros.

The track stands as a celebration of life, blending Kumaar's lyrics with the vocals of Meet Bros and Sukriti-Prakriti Kakar, and actor Sakshi Malik.

‘Har Lamha’ was released on January 20, 2024 under the 'MB Music' label, across various digital and music streaming platforms.

Amar Sinha, Chief Operating Officer, Radico Khaitan, said, “In line with our rich history of partnerships within the industry, we are thrilled to present 'Har Lamha' from the Magic Moments Music Studio, a hub for promoting original and independent music. Amidst a multitude of mainstream releases, this track stands out as a testament to our commitment to the universal power of music.”

Sinha further added, “The Meet Bros, known for their widespread appeal, have fueled 'Har Lamha' with a unique flair in both its melody and lyrics, crafting a delightful experience that is sure to be memorable. This track is poised to make a significant impact and become a sure shot part of your 2024 playlist.”

Discussing the song, Harmeet and Manmeet from Meet Bros shared their insights.

 Harmeet said, “The music video for 'Har Lamha' is designed to be dreamy and captivating, offering a visually and emotionally joyous experience.”

Manmeet added, “The song's lively spirit is in perfect harmony with the vibrant energy of the new year, making it an ideal musical gift to our listeners as we step into 2024.”