Tinder India releases the music video of ‘Swipe Right Material'

Tinder India has released the music video of its latest track ‘Swipe Right Material’ – which is an ode to being one’s authentic self and celebrating diverse backgrounds.

With music being the number one “Passion” that Tinder members include on their profiles globally, this track mirrors how dating for Gen Z has become fluid, self-aware and comfortable with presenting their authentic self socially.

This track brings together three of India’s musicians from different genres and languages - Guru Randhawa, Anirudh Ravichander and Dee MC, in a never-seen-before collaboration between these artists.

#SwipeRightMaterial features lyrics that urge Gen Z to be their unique self, embrace their quirks unapologetically and wear their heart on their sleeve.

The vocals in Punjabi, Tamil and English celebrates the magic of endless possibilities and connections which can be unlocked - simply by embracing oneself.