Trell appoints Sahil Deswal as VP, Growth and Monetisation

The lifestyle-community-commerce platform Trell has announced the appointment of Sahil Deswal as the VP of Growth and Monetisation.

Deswal previously served as VP, Global Growth and Marketing at Unilodgers (the world's largest student housing platform) and Head, Growth and Marketing at Times Internet for news and gaming business.

At Trell, Deswal is set to lead the strategy and delivery of the growth, marketing, and monetisation for the business with a twin focus on scaling both social and commerce.

Pulkit Agarwal, CEO, and Co-founder of Trell, said, “We are thrilled to have Sahil join the Trell family and look forward to his valuable contribution in helping us grow and scale our organisation. Sahil has a proven track record, a strong growth skill set and experience that will help us accelerate our vision and journey in India.”

“I am delighted to join Trell especially when the brand and the short video space at large are experiencing such a phenomenal transformation. The opportunity that lies ahead is incredibly exhilarating and Trell has clearly differentiated itself in this space. I look forward to working with the leadership team and amplifying its growth further to take Trell to new heights,” added Deswal.

Having been in the industry for over a decade, Deswal’s expertise spans across the domains of growth, marketing, and product — including performance and brand marketing, consumer behaviour, online and offline campaigns, and partnerships, analytics, and market research as well as new media planning. Prior to Times Internet, Deswal has also worked with BigBasket and Mydala.