Yaap appoints V Gokulakrishnan Pillai as Creative Head

Yaap, the content and influencer marketing company has appointed V Gokulakrishnan Pillai as Creative Head at its offices in Delhi.

At Yaap, he will be leading creative businesses across all regions.

With 15 years of experience in digital content and advertising, Pillai has worked on more than 50 brands, including Thumbs Up, Honda, Hero Cycles, Voltas, and Apollo Tyres.

Manan Kapur, Senior Partner, Yaap, said, “Over the years, our journey at YAAP has been marked by a remarkable transformation, with significant growth and expansion in both our team and the portfolio of esteemed brands we serve. Now, with the exciting addition of Gokulakrishnan to our team, taking the helm of our creative vertical, we firmly believe that he will play a crucial role in driving Yaap's continued success, bringing fresh creative perspectives and innovative strategies to the forefront.”

Pillai said, “I am excited to be a part of a company like Yaap that brings together technology, data, and content to deliver high-quality solutions that leave a lasting impact on audiences. My goal here is to explore new frontiers of creativity and deliver innovative, trailblazing work that sets our clients apart. This is a great opportunity for me to work alongside an inspiring leader like Manan, and I look forward to a fulfilling innings here.”

A former tennis professional, motorcycle enthusiast and passionate writer, Pillai maintains a blog that covers his extensive motorcycling experiences.