Dolly Singh

Measuring the intangible: Quantifying the value of influencer trust and credibility

Chirag Jain, Co-founder, SocialTAG, writes about the substantial influence that influencers hold within the dynamic landscape of social media. He explores the nuanced elements of trust and credibility, highlighting their immeasurable value that often eludes conventional metrics

By BuzzInContent Bureau

Jan 02, 2024 08:40 IST logo

4 Min read

Myntra's ‘Creator Fest' returns on December 7; launches ‘Myntra Glammys' Award

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3 Min read

Influencers are turning entrepreneurs to boost their income

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6 Min read

Dot and Key Skincare ropes in dermatologists and influencers for #BreakUpWithAcne campaign

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13 Min read

Mars onboards influencer Dolly Singh from India for #HereToBeHeard global campaign

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2 Min read

Dolly Singh replaces conservative ‘Bra Aunty' with Nykd by Nykaa bras in subtle influencer post

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13 Min read

Olay uses comedy and wit to promote its Regenerist Whip moisturiser range in latest influencer marketing initiative

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5 Min read