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Measuring the intangible: Quantifying the value of influencer trust and credibility

Chirag Jain, Co-founder, SocialTAG, writes about the substantial influence that influencers hold within the dynamic landscape of social media. He explores the nuanced elements of trust and credibility, highlighting their immeasurable value that often eludes conventional metrics

By BuzzInContent Bureau

Jan 02, 2024 08:40 IST logo

4 Min read

Is influencer marketing essentially rebranding traditional word-of-mouth promotion?

By BuzzInContent Bureau

Nov 28, 2023 09:16 IST logo

3 Min read

Sex-ed influencer Simran Jain advocates community building over virality for creators

By BuzzInContent Bureau

Aug 14, 2023 09:51 IST logo

2 Min read

Instagram announces global rollout of broadcast channels and new features

By BuzzInContent Bureau

Jun 16, 2023 14:58 IST logo

3 Min read