Tata AIG's Jayraj Jadhav

Radio and digital perfect fit for travel content, says Tata AIG's Jayraj Jadhav

Launching the second leg of its content initiative, ‘The Great Indian Traveller', Jayraj Jadhav, Vice-President, Marketing and E-Business, tells BuzzInContent.com how the brand has increased its spend on content marketing five times more than the first year