StayVista's #SoMuchMore campaign aims to promote the idea of getaways among people

StayVista, the luxury villa rental brand, had launched the #SoMuchMore campaign, featuring celebrities and influencers, to promote the idea of getaways across the country among the people.

Over 500 handpicked holiday homes across 50+ spectacular destinations feature in StayVista’s portfolio, offering a variety of travel experience - from family gatherings, friendly getaways, slow experiential travels to corporate offsites.

Providing a glimpse into these experiences, were a select group of influencers and celebrities, who took to their social media to share their experiences, secluded locations, personalised experiences, attentive service, and more.  

Kickstarting the campaign was global fashion influencer, Masoom Minawala on a family holiday in Magnolia Villa at Ali Baug. This was followed by actor Soha Ali Khan on a getaway with her daughter Inaaya, her girlfriends and their kids at Le Sutra - Geometrica, Lonavala, and fashion influencer-turned-entrepreneur, Diipa Khosla on a team building trip in Umber Villa, Ali Baug, joined by her family.

The campaign also saw other influencers and celebrities jumping in - ranging from Viraj Ghelani, Malvika Sitlani, Gauhar Khan and Tanya Ghavri.

Amit Damani, Co-founder, StayVista, said, “After our rebrand from Vista Rooms to StayVista, we have made a concerted effort to transition from being a villa-first brand to an experience-first brand. We have added more properties to our collection, expanded to more locations, crafted more personalised services and included more things to do. This shift is best embodied in our campaign statement of “So Much More”. It ties in well with our category of luxury villa rentals, which is more about staycations and private get-togethers and clearly sets us apart from hotels and resorts.”