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Social commerce

Influencer-marketing Insight

Brands boost influencer marketing budgets by 35-50% this festive season

Brands across various industries are ramping up their influencer marketing spends, particularly in fashion, beauty, consumer tech, and gifting, as per the influencer marketing domain experts

By Khushi Keswani
Oct 01, 2024 14:38 IST 5 Min read
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Why Myntra is all gung-ho about content to commerce
By Shreya Negi
Dec 18, 2023 10:40 IST 7 Min read
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Building brand loyalty to thrive in the world of social commerce
By BuzzInContent Bureau
Dec 14, 2023 10:31 IST 3 Min read
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Book My Makeup unveils AI-driven social commerce beauty services platform
By BuzzInContent Bureau
Dec 05, 2023 09:12 IST 1 Min read
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Diksha Arora shines a spotlight on content creators' role in evolving digital economy
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Sep 04, 2023 09:57 IST 3 Min read
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How is influencer marketing shaping brands across categories?
By Sakshi Sharma
Aug 29, 2023 10:22 IST 5 Min read
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How to use social commerce to reach rural India
By BuzzInContent Bureau
Jul 25, 2023 09:24 IST 3 Min read
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More than 50% luxury shoppers in India use social media extensively during discovery stage
By BuzzInContent Bureau
Jul 19, 2023 09:17 IST 4 Min read
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Short-form videos and live streaming create maximum end-user impact: GroupM INCA report
By BuzzInContent Bureau
Jun 28, 2023 12:05 IST 7 Min read
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Myntra aims to double its consumer engagement in 2023 through social commerce
By Akansha Srivastava
Jun 28, 2023 12:05 IST 4 Min read
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