0

UGC

Post Thumb Guest Column

Power of user-generated content in modern marketing

Suchana Sarkar, Chief Brand Officer, Makani Creatives, emphasises that in a landscape dominated by brand-driven content, UGC stands out for its experience-based nature, countering the trend of push marketing

By BuzzInContent Bureau
Jan 09, 2024 15:22 IST 2 Min read
Post Thumb Branded Content
Licious collaborates with musician Sneha Khanwalkar to create song using UGC
By BuzzInContent Bureau
Dec 22, 2023 12:11 IST 4 Min read
Post Thumb Guest Column
5 ways to use influencers in holiday marketing for growing brands
By BuzzInContent Bureau
Nov 20, 2023 09:28 IST 4 Min read
Post Thumb News
Bingo! Mad Angles combines the power of UGC, memes, TVC and GenAI to create rap
By BuzzInContent Bureau
Sep 13, 2023 12:30 IST 3 Min read
Post Thumb News
YiPPee! Noodles invites consumers to shoot and share their creative ‘Noodle slurping moment'
By BuzzInContent Bureau
Aug 24, 2023 10:51 IST 2 Min read
Post Thumb Content & Culture
User-generated content: The next frontier for cultural marketing
By Hamsini Shivakumar
Aug 11, 2023 10:34 IST 23 Min read
Post Thumb Insight
How brands can utilise influencers' content and UGC for social listening
By Akansha Srivastava
Jun 28, 2023 11:31 IST 3 Min read
Post Thumb Guest Column
Brand awareness: How to increase it through content marketing
By BuzzInContent Bureau
Jun 12, 2023 09:04 IST 4 Min read
Post Thumb News
Philips Avent partners with Momspresso to launch UGC campaign #LoveYourWay
By BuzzInContent Bureau
Feb 23, 2023 15:27 IST 2 Min read
Post Thumb News
PepsiCo's energy drink brand Sting collaborates with Moj to generate UGC around #StingMachaDe campaign
By BuzzInContent Bureau
Jan 14, 2023 11:08 IST 2 Min read
1 2 ... Next